Chulakov Team Студия Олега Чулакова
Category
Branding and Communication Design
Nominations
Promotional printed Media and Item Design
Company
Chulakov Studio
Link
Task
The Chulakov Team is not just employees who forget about work as soon as the office door closes. This is a team of 160 creative, unique and having their own opinion people. Therefore, when creating a merch, it was important for us to emphasize the identity of each.
Ideas and solutions
Customization, total customization — that's our way. We took the usual items and left them without changing. This was done by our team. T-shirts, shoppers and even coffee cups – everything that surrounds us became customized. This is how the merch appeared, which does not have a single type, but has a common concept.