Key visual for Corteva Люди Добрые
Category
Branding and Communication Design
Nominations
Promotional printed Media and Item Design
Company
Corteva
Brand
Corteva
Link
Task
Create key visuals of CPR for brand awareness and show the range of the company's products. Representation at exhibitions in the format of lama stands.
Ideas and solutions
The key visual was based on the beautiful fields with the company's processing and protection products. The logo is like a shield and protection, which reflects the company's key goal: to enrich the lives of producers and consumers, ensuring progress for future generations. In the stands, this task is solved by demonstrating the harvest of Russian fields, the stands complement each other, uniting into a single composition of the rich harvest.
