People and their letters Панфилов Илья
Category
Media
Nominations
Special Projects
Company
Richter hotel
Brand
Richter hotel
Link
Task
To create a public image project on the occasion of Victory Day.
Ideas and solutions
In order to talk about a difficult historical topic and at the same time to keep readers interested, we approached the stories of World War II from the perspective of human feelings and showed how people were able to remain loving and tender, despite the global catastrophe. We posted on a landing page a virtual personal exhibition of letters from the Great Patriotic War period, taken from archives and personal collections. In the project, users were able to examine real letters from the 1940s or hear how artists and musicians, friends of RBC Style and Richter, read them.
